Book a Demo


See the market intelligence we provide, allowing OEMs to increase parts revenue with confidence

Frequently Asked Questions


What are underpriced parts, and why are they relevant?

 

Underpriced parts are priced below market. Competitors are charging more for these parts than you are.
 
Relying on accurate market data helps you increase prices to or above market levels to boost margins without negatively impacting customer loyalty.
What are exclusive parts, and why are they relevant?

 

Exclusive parts are parts for which your customers have a hard time finding an alternative supplier offering the same part.
 
This means that you have very limited or no competition, and customers are willing to pay a premium for this part. Based on actual market data that proves that you are the exclusive supplier, you can increase prices with confidence.
How are exclusive parts different from proprietary parts?

 

Parts don't have to be proprietary to be exclusive. Purchased parts can be exclusive parts, too. A large share of purchased parts is usually exclusive to OEMs for various reasons:

    1. Parts manufacturers or 3rd party vendors do not sell parts in small quantities to end users.
    2. Parts manufacturers or 3rd party vendors are not selling these parts in the respective region.
    3. OEMs have exclusivity agreements in place with parts manufacturers or 3rd party vendors.
    4. Parts manufacturers or 3rd party vendors have very limited visibility, which makes it hard for end users to find their offering.
    5. Part manufacturers or vendors do not offer their products online.
    6. Part manufacturers or vendors only sell parts in bundles or pre-assembled.
    7. End users would not find any offering with the provided part information.
    8. Part was customized for specific OEM requirements (e.g. private labeling, packaging, norm deviations).
    9. Parts consisting of hardware and software bundles requiring individual configuration.
What are overpriced parts, and why are they relevant?

 

Overpriced parts are priced above market. Competitors are charging less for these parts than you are. Identifying overpriced parts that are very important for end users is critical to improve your overall price image.
 
The objective is to increase customer loyalty and the share of parts that your customers are buying from you directly rather than shopping around.
Do you also gather data for proprietary parts, or do you focus on purchased parts?

 

We focus on purchased parts. For these parts, market intelligence is most relevant because it is easy for your customers to compare prices and lead times to shop around.
 
This will help you identify underpriced and exclusive purchased parts.
 
Some of our customers also gather data on cross-references and on proprietary parts which are offered to end users by other vendors. Please get in touch with our team to review whether this is an applicable use case for your parts, too.
What is the estimated ROI based on?

 

The estimated annual revenue increase is based on average results from working with 100+ OEMs in the machinery industry.
 
The ROI is derived from the additional profit and the required investment based on the number of purchased parts.
 
If you need an estimate for a smaller subset of your parts, please enter the number of parts and the revenue achieved with these parts for a more accurate estimate.